Orso Blog

Meta Changing Facebook and Instagram Shop Checkout Experience: What to Expect and How to Prepare

Starting this month, Meta will slowly phase out their native ecommerce checkout experience and instead direct customers to sellers’ own websites to finalize their purchases.

Kicking the tires (figuratively and literally) with Orso Content Manager, Nia Roberts

What do content marketing and old car maintenance have in common? Nia Roberts, Orso’s Content Manager, takes pride in mastering both.

How I Accidentally Started a Marketing Agency with Orso Founder Vince Amatuzzi

It matters how things begin. And why they begin. In Orso’s case, it started with Vince Amatuzzi and an openness to figure out “what’s next” – a quality the agency reflects to this day. While Vince may have missed his calling as a restaurant critic or travel blogger, our agency and our clients are better […]

10 Questions to Ask a PR Agency Before You Hire Them

The right PR agency can elevate your brand, amplify your story, and break through the noise in today’s (wildly) complex media landscape. Orso’s Director of Public Relations, Carly Kuikman, shares her perspective on why it’s important to find the right PR partner for your needs: “There are so many options out there, so finding a […]

Putting Our Pets in the Spotlight (and Supporting Live Like Roo)

They snore loudly in the background of our video calls, show up uninvited in meetings, and remind us to step away from our screens and back into the real world. They’re part of the Orso team — cute, loyal, endlessly entertaining — and long overdue for a proper introduction. And because we love them like […]

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